Tea is a traditional drink in China. For the major tea brands, how to meet the “hardcore health” of young people is a need to play a good innovation card. How to combine the brand, IP, packaging design, culture and application scenarios is one of the key factors for the brand to enter the youth market.
The new type of tea drinks can arouse the emotional resonance between young people and tea by integrating various categories and scenarios. This issue xiao Bao for you to bring a few cutting-edge tea packaging design. These packages have their own characteristics, illustrating tea packaging from different and new perspectives, with the intention of using innovative packaging to talk to the younger generation of consumer groups.
T9 series tea packaging
As a fashionable tea brand, T9Tea is committed to presenting the traditional tea culture through fashionable and modern production techniques. Make tea drinks that can be more acceptable to young people.
T9 Tea offline stores
The creator chose the two most poetic and iconic elements of “Three pools printing the moon” and “Bamboo Sea family” to represent Hangzhou and Anji, which can let consumers quickly create te humanistic mountains and beautiful scenery of the two places in their minds, and give good wishes to this “gift of spring”.
T9 White peach oolong tea
In combination with the characteristics of tea, we draw an illustration full of girl’s heart. The exquisite pattern makes the package look attractive. The surrounding and the pattern part are bronzed to enhance the delicate texture, and printed on recyclable paper. Meet the drinking needs of different scenarios.
T9 fruit tea
The main consumer target of the product is young women, high appearance level, high recognition, high portability and so on become the key points of packaging design. Golden small tea pot brings a sense of luxury, the lid paste illustration, part of the golden, beautiful and gorgeous, the lid and bottom of the special design of the pot can be stacked, can be reused.
T9 Legend Collection
Through the global design language and exquisite production technology, the launch of this series of packaging, the profound tea culture through the simple and modern image of the global market to the young generation of consumers communication.
Laurel dragon pharmaceutical slow Yan Shu lime, slowly brewing tea
Health tea packaging, scientific ratio, inherit the ancient qing Palace: good materials visible – retain the original flavor of the material, no sulfur smoke.
T pavilion time Tea gift box
Tea bags tea boxes and teacups are connected, and the packaging is different from the concept of “box” of traditional tea boxes. Deformation shrinkage boxes are not only used as packaging, but also as a toy. Various ingenious ways of use make the packaging more interesting.
Packaging design of ancient tea bag
Taste out of the past, enjoy, this is a girl only time magic. Tea in nature, you in life, from the ancient let the two immersed in different tea fragrance, outline full of pleasant afternoon tea garden.
Qingyi agricultural tea xi Palace Yue flower tea
The packaging design comes from the elements of the red city wall and gate of the Forbidden City in China. The main consumer group of scented tea is female. The design element comes from the scene of the beautiful woman entering the palace and strolling under the red City wall in ancient China in the Qing Dynasty and designs the packaging form of scented tea. When picking up the package and shaking, the beauty is like dancing, the package makes people feel the fun of drinking tea and relaxed and happy.
White tea growing among the tea hills on the island
Growing among the tea hills on the island, the white tea tastes like a gentle breeze in the wilderness in spring. Therefore, the brand of white tea is named Shanyu Breeze. This tea mountain is the source of inspiration for the design. Starting from a small piece of tea, it truly conveys the taste of nature to everyone with pure original intention. I also believe that it will inject a natural force into your life.
Jing Shi – Scented Tea bag
Different mood with different taste of tea, tea and life perfect combination, add life interest meaning. Through the traditional printmaking style and the young color, the brand shows the inheritance of traditional Chinese tea culture and infuses modern aesthetic taste.
Guwutang ancient tree tea packaging design
Senhang Tea Zaouplink has done the packaging and image design for its product Guwutang ancient tree tea. The subsequent feedback is that the tea packaging has received a good response after being put into the market. The exquisite packaging of Guwutang has brought additional quality of tea. “Good-looking” packaging often gets a better display position and allows consumers to take a second look at it, and this extra look kills many “neglected” products, thus driving consumption decisions.
Yamada soil tea bag series
Traditional paper packaging, a new tea proposal for office workers. The continuation of the “color black” Pantone color card visual style. Special bonus features to make your circle of friends sparkle.